From today, 2 August 2026, the EU AI Act becomes enforceable, and yet some of the obligations that dominated every compliance roadmap of the past two years are not the ones that start to bite.
AI generated deepfakes create significant legal challenges regarding personality rights and content authenticity in the creative industry. The industry must balance technological innovation with protecting personality rights.
Generative artificial intelligence, with pioneers like Chat-GPT at the helm, is reshaping our daily lives and work dynamics; as this AI revolution surges, delving into its legal challenges has never been more crucial.