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data protection issues
Data protection issues for Google trouble BIG DATA businesses
Data protection issues for Google in Italy are not over.  The Italian Data Protection Authority (DPA) has now challenged their privacy information notice requiring - among others - an express consent from users to their profiling for marketing purposes leading to issues that might impact any business based on the processing of BIG DATA such as the Internet of Things and in general on behavioural advertising.
World cup guidelines
Brazil World Cup Guidelines – watch your advertisements!
World cup guidelines on the usage of its trademarks in connection with the upcoming Brazil Football World Cup have been issued by FIFA.  These created some concerns on advertisers about to launch their marketing campaigns associated to the event.  Indeed they might have planned to display world cup trademarks, images of football players and maybe had also considered to perform ambush marketing campaigns also relevant under a gaming law perspective. 
Google data protection issues with right to be forgotten
Google data protection issues might increase as a consequence of the ruling of the European Court of Justice that obliged search engines to remove the link between search results and a webpage if it contains information the individual deems should be "forgotten".  But it is argued that this decision might have relevant consequences also for the development of technologies based on Big Data including Internet of Things and wearable technologies.